PALORA — LOGO PACK

svg/  Vector files. Use these wherever possible; they scale to any size.
png/  High-resolution PNGs with transparent backgrounds
      (horizontal 2073 px wide, stacked 1069 px, mark 2048 px). The
      lockups are at the same scale as the Segment CPH logo files, so the
      two can be placed side by side as supplied.
      The icon tiles and the video frame have solid backgrounds.

WHICH FILE
  logo-horizontal         Mark + name side by side. The default.
  logo-stacked            Mark above the name, for square spaces.
  mark                    The symbol alone, e.g. avatars.
  icon-dark-square        The mark on our dark background, as a square tile.
  icon-black-square       The same tile on pure black, 4096 px, for print.
  icon-small-dark-square  The tile drawn for small sizes: 128 px and below only.
  mark-on-black-3840x2160 The mark on pure black as a 4K video frame (PNG only).

  "for-dark-bg" has light lettering and the mark's bright colours;
  "for-light-bg" has dark lettering and the mark's deeper colours.
  Pick the file that matches the background it will sit on.

COLOURS
  Background         #1A1A1A
  Lettering          #F5F5F5 (on dark) / #1A1A1A (on light)
  Mark on dark       #A876E0  #D876A4  #E08888  #E0A060  #E0B840  #7AB8E0
  Mark on light      #8050A8  #A85088  #B06060  #B08840  #A08810  #307898
  The icon tiles use the colours for dark backgrounds.

TYPEFACE
  Syne Bold, all caps, wide letter spacing, as in the Segment CPH logo. The
  lettering in these files is already converted to shapes, so the font does
  not need to be installed.

THE MARK
  The Segment CPH ring with Palora's pinwheel inside. Never mirror or rotate
  it. Next to the Segment CPH logo, Palora's logo is never the larger of the
  two.

PLEASE
  Keep the proportions, colours and spacing as supplied. Leave clear space
  around the logo of at least the height of the letters.

Palora by Segment CPH · segmentcph.com
